In the News
NEW ONLINE SERVICE HELPS BEST MEN CREATE WEDDING SPEECHES
YouTube Videos Prompt Leading UK Wedding Site to Launch U.S. Version
July 28, 2008 - Washington, DC - Best men across America can sleep easier knowing they will soon have access to a new resource that will remove all anxiety from the best man speech writing process. On August 25, Chris Tait, founder of the UK's #1 website for best man speech-writing, will launch a U.S. version of his service at www.TheBestManSpeech.com. The new site includes the Internet's largest catalog of more than 5,500 unique content pieces developed exclusively for the U.S. by a stable of more than 70 professional writers.
"I got the idea to launch a U.S. version of my service after viewing videos of American wedding receptions on YouTube. The best man speeches came across as impromptu, or canned, which led me to believe there's an untapped market in the U.S. for a service like mine," said Chris Tait, founder of TheBestManSpeech.com. Whether a best man has planned ahead or waited until the night before, Tait's service not only provides access to the largest and most original catalog of content, but also provides the Internet's only truly interactive speech building tools for best men, with features that enable users to create meaningful, entertaining speeches that will leave the groom, and the entire audience, applauding their efforts.
Tait's service first launched in the UK in 2001. The UK site enjoyed 100% growth each of its first four years, and has seen 40% growth each of the last two years. In 2007, the site was used by best men at more than 10% of the UK's 300,000 annual weddings, making it the UK's #1 online resource for wedding speeches.
"The most successful speeches will both roast and pay tribute to the groom or newlywed couple," said Tait, "therefore; the original content is the key to TheBestManSpeech.com's value proposition. Each piece of content is funny, thoughtful, or some combination of the two. And all pieces are current and fresh, delivering authenticity, and relating back to very specific personality traits, interests, hobbies, relationship dynamics, and the like."
The 5,500+ original content pieces created exclusively for the U.S. service are organized into more than 500 categories and subcategories, and presented in a simple and fun-to-use interface. For example, the category "Poking Fun at Groom's Interests" includes subcategories for "Video Games, Fishing, NFL, Golf, etc," and under each of these sub-categories are relevant content pieces allowing users to easily find and select the most applicable content. Users add the content pieces they like best to their Clipboard. The site will then automatically arrange the selected content into a suggested order for optimal delivery and speech flow. This speech-building functionality sets TheBestManSpeech.com apart as the only truly interactive online service that delivers high-quality speeches instantly for its users.
When asked what's next, Tait admits, "I am eager for the service's U.S. launch. The 70+ writers we worked with developed incredibly rich, strong and funny content, and I am confident the site will deliver speeches that bring the house down at wedding receptions across the States. Beyond this site, I see opportunities to create additional U.S. services for everyone who typically speaks at American wedding receptions and rehearsal dinners - Fathers of the Brides, Maids of Honor, Grooms, and so on."
About TheBestManSpeech.comTheBestManSpeech.com, the premier online speech-writing resource, offers the largest collection of up-to-date wedding-speech material on the Internet. Designed to eliminate the stress of writing an impressive speech, the site features an easy-to-use interactive speech-builder with more than 5,500 original content selections to choose from. Whether it's a month in advance, or hours before the big event, TheBestManSpeech.com enables best men to create extraordinary speeches that uniquely fit their style and relationship with the groom. The money-back guarantee ensures a meaningful speech that will leave the audience wanting more.